Marketing Executive

Ref: JOB-4979_1526913057

Stoke on Trent, Staffordshire.

Permanent. Full Time.

£25000 - £28000 per annum

Marketing Executive

Our Stoke on Trent based client are looking for a highly motivated Marketing Executive to join their growing marketing team.

The role would suit an experienced Marketing Executive looking to take the next step in their career, with greater responsibility for campaign and channel management, working across a global platform to lead and execute the UK Strategy:

  • Play a key role in the implementation of the UK marketing plan
  • Achieve UK objectives by managing and coordinating activity for our online and offline channels
  • Lead the UK Email Automation Channel & strategy
  • Build Email Automation strategies e.g. lead-generation & nurture campaigns
  • Plan, develop and implement multi-channel lead-generation campaigns
  • Manage, monitor and measure campaign success and report out to Marketing Leads
  • Brief and oversee the work of external agencies, work alongside them to produce marketing collateral and engaging online and offline content e.g. videos, adverts and blogs
  • Assist in UK market and product launches
  • Write and proofread marketing copy
  • Support Marketing Leads in delivering agreed activities
  • Provide creative ideas, innovate and present new marketing strategies and platforms
  • Build and foster relationships with our software integration partners
  • Keep abreast of best practices, emerging trends and technologies to maintain on-going company presence

Qualifications:

  • BA/BS degree or equivalent CIM qualification or working experience
  • Experience in an Email Automation platform – essential
  • Strong campaign planning and management skills
  • Demonstrate experience in managing and coordinating multi-channel activities
  • Demonstrate experience in working with agencies to create and manage engaging content across multiple online platforms
  • Strong creative copy writing and editing skills
  • A passion for creating and maintaining high value content
  • Experience using Photoshop – not essential
  • Experience in a CRM solution, preferably salesforce.com – not essential

Location: Stoke on Trent

Hours: Monday to Friday

Salary: Up to £28,000 pa

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Contact Name: Ebony Washington

Contact Number: 01782 338787